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New Postage Stamp Benefits Vanishing Species

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The U.S. Postal Service has unveiled a new postage stamp to raise money to protect endangered species, including tigers, rhinos and marine turtles. The stamp features an Amur tiger cub and is the result of a 10-year effort led by World Wildlife Fund (WWF), in partnership with the U.S. Postal Service, the U.S. Fish and Wildlife Service and other international conservation organizations.

The Save Vanishing Species stamp will go on sale in September for a premium above the normal first-class rate and will be available for purchase at all U.S. post offices. All proceeds raised will go to benefit the U.S. Fish and Wildlife Service's Multinational Species Conservation Funds, which support efforts by numerous conservation organizations, including WWF, to protect wild populations of tigers, rhinos, elephants, great apes and marine turtles.

"This is an easy way for individuals to use their purchasing power to help save vanishing species every time they mail a letter," said Ginette Hemley, senior vice president of conservation strategy and science at WWF.

The new stamp marks the fourth semipostal issued by the U.S. Postal Service.

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