A new series of stamps entitled 'The Tang Dynasty's Three Hundred Poems' is stirring up a wave of excitement in a market that has remained pretty quiet for almost two decades.
Some say that this new stamp collection is nothing short of a milestone in China's postal history, surpassing the importance of the famed Dragon Stamp of the Qing Dynasty or the Monkey Stamp of the 1980s, no less.
The product behind all this frenzy is the world's first multimedia stamp, containing within it enough information to recite famous poems from the Tang Dynasty (618-907 AD).
Touching the stamps with a special pen-shaped device, called the aigo pen, allows a chip in the pen to recite some of the greatest poems from the Tang Dynasty, including work by Li Bai, Du Fu and Bai Juyi.
A product of Beijing Huaqi Information Digital Technology, China's leading producer of electronic consumer goods, the aigo storyteller pen is a unique gadget that combines an infrared recognition system, mass data storage and an MP3 player.